Cupping therapy is a form of alternative medicine where suction is used to promote blood circulation, reduce inflammation and increase relaxation. Think of it as a 'reverse massage', where the skin is being 'pulled' rather than 'pushed'. Although cupping has been trending lately, the technique goes back to the ancient Egyptians, Chinese and other Middle Eastern cultures. However, just because something has been around for a while, doesn't mean it's safe or beneficial. Click here to read more about cupping therapy, what side effects are associated with the technique, what questions you should ask prior to treatment, and if it's all really worth it.